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Web design and development form the core of our skills. The reason why our customers keep coming back to us for more sites is because of our simple approach to designing your website.

 

We have over time fine-tuned an effective web design methodology which we call the "The CO4 Methodology". It is a simple four phased approach to getting your website up and running in no time. Using the CO4 Methodology minimises risk for you, increases efficiencies in the implementation process and ensures that your website becomes a real business marketing engine you are hoping it will be.

 

The CO4 Methodology has four main steps:

  • Plan,
  • Design,
  • Implement, and
  • Measure

 

Web Design Methodolgy

 


Phase ONE: Plan

The planning stage is probably the most important stage of the process. At this stage there is no real website, but there are a lot of questions. Discussions are typically around:
  • Measurable success criteria for the site
  • Target Audience
  • Branding Strategy
  • Content ideas

 

Phase TWO: Design

Next, we map out a complete solution and project plan. This will include designs, software, training, timing, costs and ongoing support. The major steps in this step include:
  • Template selection
  • Content Confirmation
  • Setting up the project plan

Phase THREE: Deploy

This is when the site is given life. The Site Devil huddles in a corner and dusts his cyber magic to your site. Steps completed at this stage include:
  • Hosting
    • Host setup
    • Domain setup
    • Email setup
  • Web Site Development
    • Database creation
    • CMS creation
    • Template application
    • Customisations to template
    • Special Module implementation and customisation
    • Initial SEO
    • Analytics Setup
    • Search engine submissions

 

Phase FOUR: Measurement

Once the site is set up, and you are busy publishing you brand new portal to the rest of the world, we will be setting up industry leading website analytics for your site. It is like a site doctor that will report on the various success criteria of your web site including intelligence like:
  • How many hits are you getting?
  • Where are they coming from?
  • Where are they going in your site?
  • and many more..

 

This also closes the loop and brings us back to Stage ONE - Planning. It allows us to measure the performance of the site based on the initial requirements we set the website up for.


For more questions about "The CO4 Methodology" or to use our services to implement your next website, please contact us now.

 

 
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